Umaymaty
A SAUDI RESTAURANT WITH A MODERN TWIST
UMAYMATY means mom, aims to serve the traditional SAUDI food in a homy atmosphere that reminds us of our mom’s favorite servings.
Year
2018
Client
MATBAKH UMAYMATI
RIYADH
Type of work
BRANDINGART DIRECTIONSOCIAL MEDIA
The Inspiration
The Color Palette
The UpLifting
LOGO
The inspiration was a blend of traditional Arabic typography in old Saudi newspapers in addition to the rounded shape of a Saudi Woman’s face.
The sand color and the black color of the Hijab defined the chosen color palette.
The Application
Main elements of the branding:
Saudi woman figure
Newspaper pattern design
Arabic Typography
Overall craft feel
SOCIAL MEDIA
MORE WORK
